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Exploring Communication Tendencies Of Program Facilitators, Fawn Kurtzo, Leslie D. Edgar, Don W. Edgar, Donna L. Graham, Mark Russell 2019 University of Arkansas

Exploring Communication Tendencies Of Program Facilitators, Fawn Kurtzo, Leslie D. Edgar, Don W. Edgar, Donna L. Graham, Mark Russell

Journal of Applied Communications

Audience analysis is a critical skill to forge relationships and develop effective communications. Programs provided by the Cooperative Extension Service must be aware of external and internal audiences to provide relevant information and evoke impacts. Berlo’s (1960) Source-Message-Channel-Receiver Model of Communications guided this formative evaluation of Extension staff, and horse 4-H club volunteer leaders (program facilitators) to expose internal communication tendencies in Arkansas. Findings identified that program facilitators seek horse-related information from a variety of sources, most frequently relying on personal connections and least frequently seeking Extension sources. Program facilitators share a variety of messages and most frequently relay ...


Informal Science Engagement Via Extension Exhibits: A Pilot Evaluation Of Adult State Fairgoers’ Experiences, Attitudes, And Learning At Raising Nebraska, Jamie Loizzo, Nathan W. Conner, Karen J. Cannon Ph.D., Elizabeth Janning, Jeffrey Rollins 2019 University of Florida

Informal Science Engagement Via Extension Exhibits: A Pilot Evaluation Of Adult State Fairgoers’ Experiences, Attitudes, And Learning At Raising Nebraska, Jamie Loizzo, Nathan W. Conner, Karen J. Cannon Ph.D., Elizabeth Janning, Jeffrey Rollins

Journal of Applied Communications

Science communication and informal science education collide in the context of Extension state fair exhibits for engaging public audiences in critical agricultural and natural resource issues impacting people’s daily lives. A need exists to employ systematic communication and education theory and techniques to effectively deliver scientific information in informal learning spaces. In an effort to apply and expand systematic instructional design thinking and research in informal science learning, this study piloted a touchscreen iPad survey evaluation (n= 93; ages 19-66) of adult state fairgoers’ demographics, experiences, attitudes, and learning during their visit to a 25,000 square-foot facility featuring ...


Engaging Dairy Farmers In Safety Messages: Values, Moral Norms, Barriers, And Implications For Communication, Emily Wilmes, Rebecca Swenson 2019 University of Minnesota Extension

Engaging Dairy Farmers In Safety Messages: Values, Moral Norms, Barriers, And Implications For Communication, Emily Wilmes, Rebecca Swenson

Journal of Applied Communications

Dairy farms pose many hazards to farmers and their employees, including the risk of injury caused by handling animals. On many farms, there is a lack of consistent information and training related to farm safety topics, including stockmanship, or safe animal handling. The purpose of this qualitative research was to explore effective communication strategies that support the application of stockmanship practices and more broadly support health and safety measures and the adoption of new behaviors by farmers and their employees. Research was conducted in three stages via in-depth farm tours and in-person interviews, a qualitative survey, and follow-up phone interviews ...


Attention Strategies For Nonprofit Advocacy On Social Media: Results From A National Study Of Homelessness Nonprofits In The United States, Seongho An 2019 University of Pennsylvania

Attention Strategies For Nonprofit Advocacy On Social Media: Results From A National Study Of Homelessness Nonprofits In The United States, Seongho An

Publicly Accessible Penn Dissertations

This dissertation examines the effectiveness of nonprofit advocacy on social media. With nationwide data on homelessness nonprofits in the United States, this is the first to examine how the such organizations use social media, what they frequently say on social media, and how effectively they use social media in order to garner public attention. Extending Guo and Saxton's Social Media Advocacy model, I propose a comprehensive model containing three major categories that explain the level of public attention. The first category is network characteristics, which includes network size and network influence. The second category is communication strategy, which contains ...


Evaluación Y Prospectiva De Las Estrategias De Comunicación De La Facultad De Ciencias Administrativas Y Contables, Angy Zorany Moreno Escarpeta, Luis Miguel Romero Rodríguez 2019 Universidad de La Salle, Bogotá

Evaluación Y Prospectiva De Las Estrategias De Comunicación De La Facultad De Ciencias Administrativas Y Contables, Angy Zorany Moreno Escarpeta, Luis Miguel Romero Rodríguez

Contaduría Pública

El presente documento expone la contribución en el semillero de reflexión artística y mediática RAM, con duración de tres semestres (2017 l – 2018 l), descritos en dos capítulos, en el primero abordaremos la obra teatral denominada “Balance”, la cual fue presentada en noviembre de 2017 y en el segundo daremos cuenta del proceso de edición de la revista balance social digital volumen 5 (1) que fuese publicada en mayo de 2018.


Patient Views On Social Media Communication With Their Health Care Providers, Brenda Elaine Welch 2019 Walden University

Patient Views On Social Media Communication With Their Health Care Providers, Brenda Elaine Welch

Walden Dissertations and Doctoral Studies

Communication between patients and health care providers at hospital discharge is a critical factor that determines whether a patient understands their treatment plan and self-care instructions. Lack of effective health management after hospital discharge can decrease the quality of life for a patient and increase the likelihood of costly hospital readmission. The purpose of this phenomenological study was to explore factors affecting the receptivity of patients using social media as a platform for post discharge, provider-client communication, and assessment. This was explored using social presence theory. Twenty patients between 45 to 65 years of age, who received care from hospitals ...


Successful Strategies For Retaining Profitability In An Education-Sector It Project, Cassandra Romae Middleton 2019 Walden University

Successful Strategies For Retaining Profitability In An Education-Sector It Project, Cassandra Romae Middleton

Walden Dissertations and Doctoral Studies

Many information technology (IT) project managers (PMs) and other business leaders lack effective strategies for enhancing communication among their project team members, thereby reducing profitability and organizational cohesion. The purpose of this multiple case study was to explore communication strategies that IT PMs used to successfully complete IT mobile device projects. The conceptual framework for this study was McQuail's mass communication, Craig's communication, and Deming's profound knowledge theory. Purposive sampling method was used to identify 6 successful IT PMs and leaders who worked at 2 leading educations settings located in southeastern South Carolina. Data gathered from the ...


Information And Communications Technology Strategies For Improving Global Virtual Teams' Success Rates, Sadie Lee Soto 2019 Walden University

Information And Communications Technology Strategies For Improving Global Virtual Teams' Success Rates, Sadie Lee Soto

Walden Dissertations and Doctoral Studies

Ineffective strategies to integrate information and communication technology (ICT) to support global virtual teams (GVTs) have adversely affected organizations' performance. The purpose of this multiple case study was to explore the effective strategies participating GVT managers in 2 organizations in the United States used to integrate ICT to support teams' success. The population comprised managers in New York with at least 3 years of service integrating successful strategies in ICT to support GVT success. Transformational leadership theory was used as the conceptual framework for this study. The data collection process included asking 4 participants semistructured interview questions as well as ...


Retaining Millennials: Values-Based Communication Tactics Employers Can Use To Appeal To A Supposed Risk-Adverse Generation, Erica Santillo 2019 University of North Florida

Retaining Millennials: Values-Based Communication Tactics Employers Can Use To Appeal To A Supposed Risk-Adverse Generation, Erica Santillo

UNF Graduate Theses and Dissertations

Millennials are growing within the workforce, but they are becoming difficult to attract and retain for longer than two years at a time. In addition, Millennials have generational-specific values that are different than their predecessors. Identifying and applying these workplace expectations to organizational policies have made it challenging for leaders to appeal to this generation. Millennials desire five aspects from their workplace: work with a purpose, to be their own boss or work for a boss that is a mentor, a collaborative work environment, flexible work schedules, and work-life integration and/or work-life balance. Using a survey research method, this ...


Henosis Experience In Gaming: A Metric For Adjustments To Global Schema And Appraised Meaning, Evan Robert Watts 2019 West Virginia University

Henosis Experience In Gaming: A Metric For Adjustments To Global Schema And Appraised Meaning, Evan Robert Watts

Graduate Theses, Dissertations, and Problem Reports

Meaningfulness is a media gratification distinct from enjoyment characterized by feelings of insight, contemplation, and poignancy. Video games, too, can elicit experiences of meaningfulness, but the mechanisms underlying meaningfulness are unclear and in need of further exploration. Adapting work from existential psychology, this research proposes the construct of henosis as one mechanism that might contribute to meaningful video game experiences. Henosis is a response to experiences in which a person’s fundamental schema about the world (global schema) is challenged by an event which contradicts this schema. Henosis describes the process by which this discrepancy is resolved via either reappraising ...


Constructing Lumbersexuality: Marketing An Emergent Masculine Taste Regime, Mark A. Rademacher, Casey R. Kelly 2019 Butler University

Constructing Lumbersexuality: Marketing An Emergent Masculine Taste Regime, Mark A. Rademacher, Casey R. Kelly

Papers in Communication Studies

This article examines the online retailer Huckberry.com as a singular, centralized authority responsible for marketing “lumbersexuality” as an emergent, gender-normative taste regime. As an evolution of the devalued hipster marketplace myth, analysis reveals Huckberry promotes an adaptable taste regime to its young, educated, urban, White male clientele that unites goods, meanings, and practices across multiple fields of consumption that reconnect indie consumption and taste with a fantasy of “authentic” masculinity. We argue that Huckberry offers men semiotic resources that merge the urban with the outdoors in a way that enables the enactment of a fraught though seemingly durable masculine ...


Comparison Of Extension Personnel And Supervisor Perceptions Of Communications Activities, Brittany Bowman, Quisto Settle, Elizabeth Gregory North, Keri Collins Lewis 2018 Oklahoma State University

Comparison Of Extension Personnel And Supervisor Perceptions Of Communications Activities, Brittany Bowman, Quisto Settle, Elizabeth Gregory North, Keri Collins Lewis

Journal of Applied Communications

Extension is often called the “best-kept secret” having low awareness with the public but high satisfaction with clientele. Extension services nationwide have faced budget cuts, creating a need for the organization to re-evaluate its activities, including how it communicates with its stakeholders. While Extension personnel are the ones who will do most of the communicating, their supervisors impact the personnel’s actions, which means it is important to assess both groups. A survey was conducted with Extension personnel and their supervisors in Mississippi assessing engagement in communications activities and perceptions of those activities, as well as personnel’s preference of ...


Facilitating Vulnerability And Power In New Hampshire Listen’S “Blue And You”, Renee G. Heath 2018 University of New Hampshire, Durham

Facilitating Vulnerability And Power In New Hampshire Listen’S “Blue And You”, Renee G. Heath

Journal of Public Deliberation

This study examines the on-going work of New Hampshire Listens, a convener of deliberative conversations, specific to their work with police-community relationships. Attending particularly to the facilitators and planners of New Hampshire "Blue and You" in a small city, the study found systemic practices of early stakeholder involvement in the planning, holding space for disparate views, promoting storytelling, and creating intimate physical spaces addressed the vulnerability felt by participants. These practices distributed power among stakeholders, aided in preparing participants for the conversation, and fostered neutrality in the forum. They provide several ideas for how deliberation practitioners and scholars might respond ...


America's New Favorite Food, Laura E. Duclos, Sshiva Tejas M 2018 Cuny Graduate School of Journalism

America's New Favorite Food, Laura E. Duclos, Sshiva Tejas M

Capstones

America's New Favorite Food focuses on the culinary shift the United States is making. The days of burgers and fries are dwindling and tacos are taking over. This short documentary series follows four people who hold distinctive views on Mexican cuisine. Viewers are also able to experience Mexican food in augmented reality, where they can tinker with the models via computer or phone.

LINK TO PROJECT: DuclosTejasCapstone.weebly.com


The Rhetoric Of Missions Reporting, Bailey Cate 2018 Abilene Christian University

The Rhetoric Of Missions Reporting, Bailey Cate

Electronic Theses and Dissertations

Missions, especially short-term trips, are becoming more and more controversial. As short-term missionaries interact in the field, they take pictures depicting the poverty, lack of resources, and overall sense of destitution around them. These photos have helped generate income, as many Christians who see the photos as part of updates on mission work they supported come to see themselves in a position of “savior” because they have resources to give to “those in need.” Evangelism is a critical component of Christianity; however, how people evangelize and how they communicate about that evangelism is equally critical. By analyzing both the church ...


The Effects Of Social Proof Through Social Media On Perceptions Of Responsibility, Taylor Powers 2018 Abilene Christian University

The Effects Of Social Proof Through Social Media On Perceptions Of Responsibility, Taylor Powers

Electronic Theses and Dissertations

Situational crisis communication theory, also referred to as SCCT, is a central and very well-developed theory in the field of crisis communication. The goal of SCCT is to create a response strategy based on stakeholders’ levels of attributions of responsibility. SCCT states there are two main factors stakeholders take into consideration when attributing responsibility to an organization in crisis: crisis type and performance history. While the previously stated factors are very important, the progressive development of social media is not taken into consideration in this theory, specifically the use of social proof through social media channels. According to the principle ...


From Virtual To Physical: Video Game Streaming Communities, Avery Miles 2018 Craig Newmark Graduate School of Journalism

From Virtual To Physical: Video Game Streaming Communities, Avery Miles

Capstones

This is an exploration of the inner lives of video game streamers, how they interact with their audiences and the social phenomenon of live streaming. It encompasses streamers, viewers, professional eSports athletes and indie game designers.

www.averykmiles.com


Social Media Flooded With Rescue Requests During Hurricane Harvey, Alison Greenhalgh 2018 University of Nebraska - Lincoln

Social Media Flooded With Rescue Requests During Hurricane Harvey, Alison Greenhalgh

Professional Projects from the College of Journalism and Mass Communications

When Hurricane Harvey hit Houston, social media was used in a new way during a natural disaster. Emergency phone lines were jammed, and people were in desperate need of rescuing. These people turned to social media, such as Facebook, to ask for help. At the same time, civilian rescuers turned to social media to find locations of people in need of rescuing. News articles published stories about the desperate cries for help on social media; however, these articles left some questions unanswered. How exactly did social media connect rescuers and victims, and how could it be more efficient? How did ...


Consumer Perceptions Of Labeling Claims On Poultry Products, Sarah Townley 2018 University of Arkansas, Fayetteville

Consumer Perceptions Of Labeling Claims On Poultry Products, Sarah Townley

Agricultural Education, Communications and Technology Undergraduate Honors Theses

An increasing number of consumers wants more knowledge of how the food they eat is produced, and specifically, how animals used in the production of their food are raised. One method consumers use to become more aware of production practices behind the food they purchase and consume is simply reading food labels. Labeling claims can be defined as textual, pictorial, graphic, or symbolic representation that either explicitly states or implies that a food product has a specific set of properties supported by a certification process. The purpose of this study is to gather data regarding consumer knowledge and understanding of ...


Exploring Echo-Systems: How Algorithms Shape Immersive Media Environments, James N. Cohen 2018 Molloy College

Exploring Echo-Systems: How Algorithms Shape Immersive Media Environments, James N. Cohen

James Cohen

In the lead up to the 2016 election, fake news often “outperformed” actual news in users’ social media feeds (Silverman, 2016). This paper attempts to analyze the process in which fake news proliferates social networking sites and presents a method of understanding and articulating ways in which personalized feeds are shaped by algorithm-based user feedback. The algorithm systems are embedded programs that analyze past user data and search history in combination with other users’ searches and history to calculate digital outcomes, anticipate possible recommendations, and present consumers with feeds that represent their own unique immersive media environments.

As of August ...


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