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Articles 1 - 11 of 11

Full-Text Articles in Urban Studies and Planning

Enhancing Capacity And Managing Demand To Increase Short-Term Throughput On The San Francisco-Oakland Bay Bridge, Kevin Reid Carstens Dec 2016

Enhancing Capacity And Managing Demand To Increase Short-Term Throughput On The San Francisco-Oakland Bay Bridge, Kevin Reid Carstens

Master's Theses and Project Reports

While there are many proposals for fixing congestion between San Francisco and Oakland in California by adding a new bridge or tube, these solutions will take decades to implement even though a solution is needed now. This thesis assesses sixteen different strategies for reducing congestion in the short-term in the four categories of improving transit, promoting carpooling, implementing intelligent transportation systems practices, and incentivizing alternatives to using the Bay Bridge. Top priorities include HOV improvements on the West Grand Avenue and Powell Street onramps, altering WestCAT Lynx and BART transit services, partnering with rideshare apps to increase transit station accessibility ...


Bicycle Tourism Plan For Economic Development: A Template For Rural Agricultural Towns And A Case Study For The City Of Winters, California, Marisa Rene Lee Mar 2015

Bicycle Tourism Plan For Economic Development: A Template For Rural Agricultural Towns And A Case Study For The City Of Winters, California, Marisa Rene Lee

Master's Theses and Project Reports

Bicycling is a method of tourism transportation that is healthy, non-invasive, environmentally responsible, and economically sustainable. It allows freedom, mobility, and sightseeing potential that is not made possible by other modes of transit. Thousands of bicycle tourists travel from all over the globe annually to explore California on touring bikes via established cycling routes and robust determination. Thousands of additional domestic and international visitors take weekend trips, plan family vacations, travel for business, or tour California from abroad, many of whom are excellent candidates for local and regional bicycle touring at a more gentle intensity level.

The increasing popularity and ...


Aesthetically Designed Maps: Development And Perception, Catherine Wang Mar 2014

Aesthetically Designed Maps: Development And Perception, Catherine Wang

Graphic Communication

This research explored the creative element of subway map creation in light of its effectiveness. Printed subway maps, used often for metropolitan cities and areas, are limited in physical dimension and scale, carrying minimal information. The New York, San Francisco Bay Area, Tokyo, Paris, London and Moscow subway maps highlight similar design and abstraction that fulfill the basic necessary elements for subway patrons. Over the years since the first metro map for each city was created, maps have become more simplified by removing physical land features and reference points to make way for expanding and new subway lines, stations, and ...


The City Of Morro Bay, California Sign Ordinance Update And Tourism-Oriented Directional Sign Plan, Erik Berg-Johansen Jun 2013

The City Of Morro Bay, California Sign Ordinance Update And Tourism-Oriented Directional Sign Plan, Erik Berg-Johansen

Master's Theses and Project Reports

ABSTRACT

The City of Morro Bay, California – Sign Ordinance Update and Embarcadero District

Tourism-Oriented Directional Sign Plan

Erik Berg-Johansen

This report includes a Draft Sign Ordinance, a Tourism-Oriented Directional Sign Plan, and a background report for each product. The final products were created thought a process involving extensive research, community outreach, and detailed discussions among City of Morro Bay staff.

The Sign Ordinance

It was discovered that signs are important to business owners and residents due to their effect on both economic and aesthetic issues in communities. This report documents research of scholarly articles, case studies, and community outreach efforts ...


Financing Public Solar Projects: California Public Jurisdictions’ Experiences In Acquiring And Financing Solar Photovoltaic Installations, Dana M.C. Hoffman May 2013

Financing Public Solar Projects: California Public Jurisdictions’ Experiences In Acquiring And Financing Solar Photovoltaic Installations, Dana M.C. Hoffman

Master's Theses and Project Reports

More efficient technologies, state laws as well as environmental, social, and political pressures have all contributed to placing solar acquisition on the agenda for California’s public entities over the last half decade. But a key question for these frequently cash-strapped jurisdictions is how to utilize public dollars and lands, and how to leverage incentives to obtain solar PVs. As an alternative to outright purchase, a promising financing option made available to jurisdictions in recent years is ownership by a third party, usually the solar company, including various forms of Power Purchase Agreements (PPA’s) and leasing. Due in part ...


Getting On The Bus: Marketing San Luis Obispo's Regional Transit Authority, Jenna Higgins Jun 2012

Getting On The Bus: Marketing San Luis Obispo's Regional Transit Authority, Jenna Higgins

Master's Theses and Project Reports

A new trend is emerging, seeking to recognize the benefits of and encourage the use of public transportation. In the past, public transit agencies have not directed much energy or focus at marketing, seeking to use limited funds elsewhere. “The common perception is that money spent on marketing would be better spent on transit systems themselves…over time, a sustained investment in marketing increases the number of people who use transit. Increased ridership leads to increased revenue, and ideally, an increase in service to match the new demand” (Arpi, 2009).

Even as marketing gains importance in the public transit world ...


Recommendations For Economic Development In Guadalupe, Ca, Larissa Requa Heeren Jun 2011

Recommendations For Economic Development In Guadalupe, Ca, Larissa Requa Heeren

Master's Theses and Project Reports

It is recommended that the City of Guadalupe prepare and implement a small-scale business expansion and retention program using existing service providers in the area. This type of program model seems to hold the most potential for Guadalupe. A mixed-methods approach including in-depth cases studies of existing economic development programs and an analysis of opportunities and constraints in Guadalupe informs a set recommendations for future economic development in the City. Data was collected in three phases: short interviews with a variety of economic development program staff, short interviews with Guadalupe business owners and City officials and in-depth interviews with staff ...


Go Farm, Goleta: Urban Agriculture Protection For Eastern Goleta Valley, Eli M. Krispi Jun 2011

Go Farm, Goleta: Urban Agriculture Protection For Eastern Goleta Valley, Eli M. Krispi

Master's Theses and Project Reports

This paper explores two potential land use planning strategies that can be used to preserve and enhance the economic viability of agricultural operations surrounded by suburban development in Santa Barbara County’s Eastern Goleta Valley: buffers between agriculture and other land uses, and agritourism. In the case of buffers, academic literature is examined to determine how effective buffers are at various tasks (filtering runoff, mitigating dust and wind, providing habitat, etc.) and how to construct buffers to maximize their effectiveness. Land use plans and codes from several California jurisdictions are studied to see how buffers are put to use. Academic ...


Perceptions And Evaluation Of An Urban Environment For Pedestrian Friendliness: A Case Study, Elizabeth H. Lee Oct 2010

Perceptions And Evaluation Of An Urban Environment For Pedestrian Friendliness: A Case Study, Elizabeth H. Lee

Master's Theses and Project Reports

Public health is an increasingly important issue addressed from both environmental and public health sectors for the future development of urban environments. From a planning perspective, one possible solution is to increase walkability throughout the cities. Many assessment methods are being developed and administered to evaluate the quality of existing urban environments to promote walkable cities/communities. The results from using these methods provide policymakers and stakeholders with valuable information regarding the existing physical conditions of the environment. Although several US cities started to develop and refocus plans toward pedestrian-oriented policies approaches, results from this particular study determined that the ...


Mixed-Income Housing: Assumptions And Realities, Kimberly M. Hoving Jun 2010

Mixed-Income Housing: Assumptions And Realities, Kimberly M. Hoving

Master's Theses and Project Reports

Current Federal, State, and local San Francisco housing policy advocates mixed-income housing as a positive approach to creating living environments for low-income families. Strategies for creating mixed-income housing environments include large-scale public housing re-development efforts, inclusionary housing policies, and the use of discretionary funding for mixed-income development projects. Researchers agree that there is not yet enough evidence to support that mixed-income strategies are achieving positive results and have noted that the expected outcomes for mixed-income strategies are founded upon a number of assumptions. It is assumed that a mix of households at varying income levels will result in greater stability ...


Bus On Shoulder: Local Assessment Of Shoulder Transit Lane For Regional Buses In San Luis Obispo County, Jessica R. Berry Mar 2010

Bus On Shoulder: Local Assessment Of Shoulder Transit Lane For Regional Buses In San Luis Obispo County, Jessica R. Berry

Master's Theses and Project Reports

The study looks at the applicability of integrating a Bus Only Shoulder (BOS) into the intermittently congested segment of US 101 in southern San Luis Obispo County. Policy, infrastructure and implementing criteria derived from case studies in Minnesota, Florida and California (San Diego) and the 2007 California Decision Document on BOS are applied to conditions in the region. One measure of performance, time savings, is projected to 2025 to determine the value of integrating the program by that horizon year. Given the substantial potential for time savings in that future year, recommendations are made to create the appropriate policy and ...