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Political Science Commons

Open Access. Powered by Scholars. Published by Universities.®

2014

Women

Syracuse University

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Full-Text Articles in Political Science

Turkish Soap Opera Diplomacy: A Western Projection By A Muslim Source, B. Senem Çevik Jan 2014

Turkish Soap Opera Diplomacy: A Western Projection By A Muslim Source, B. Senem Çevik

Exchange: The Journal of Public Diplomacy

The rise of Turkish soap operas as a phenomenon, particularly in the Middle East, is a fairly new development. These soap operas have become non-governmental public diplomacy tools representing Turkey globally. The shows predominantly project a Western and modern lifestyle addressing everyday hurdles. More importantly, the female protagonists are central to the storylines. This paper examines the role of soap operas as a cultural diplomacy tool within the context of identity and the social implications that are prompted by these media exports.