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Caroline Heldman

American Politics

Publication Year

Articles 1 - 4 of 4

Full-Text Articles in Political Science

Campaign Advertising And American Democracy, Caroline Heldman Mar 2009

Campaign Advertising And American Democracy, Caroline Heldman

Caroline Heldman

Book review.


Piling On Palin, Hating On Hillary, Caroline Heldman Nov 2008

Piling On Palin, Hating On Hillary, Caroline Heldman

Caroline Heldman

No abstract provided.


The George W. Bush Legacy, Caroline Heldman Aug 2008

The George W. Bush Legacy, Caroline Heldman

Caroline Heldman

Book review of The George W. Bush Legacy. Bush will be known for his ideological polarization of the political parties, his expansion of presidential power, and his appointment of a more conservative federal judiciary. The 2006 election was a major turning point for the White House in terms of public opinion and the loss of a Republican majority in Congress, and only time will tell whether the last two years will shift the direction of the Bush legacy.


The Effects Of Negative Political Advertisements: A Meta-Analytic Assessment, Richard Lau, Lee Sigelman, Caroline Heldman, Paul Babbitt Nov 1999

The Effects Of Negative Political Advertisements: A Meta-Analytic Assessment, Richard Lau, Lee Sigelman, Caroline Heldman, Paul Babbitt

Caroline Heldman

The conventional wisdom about negative political advertisements holds that no one likes them, but they work, that is, they have the consequences their sponsors intend. Moreover, many analysts have expressed concern over the detrimental effects of such negativism on the American political system. We examine the accuracy of the conventional wisdom and the legitimacy of the fears about the consequences for the political system via meta-analysis, a systematic, quantitative review of the literature. The data do not support either contention. Negative political ads appear to be no more effective than positive ads and do not seem to have especially detrimental ...