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Political Science Commons

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Social Influence and Political Communication

Selected Works

Dr. David M Cook

Articles 1 - 1 of 1

Full-Text Articles in Political Science

Identity Multipliers And The Mistaken Twittering Of 'Birds Of A Feather', David M. Cook Dec 2013

Identity Multipliers And The Mistaken Twittering Of 'Birds Of A Feather', David M. Cook

Dr. David M Cook

New Media usage has expanded in unexpected directions. This qualitative study pulls together two new media phenomena that demonstrate widespread engineered influence through Twitter dispersion. The first aspect is the practice of sock-puppetry deception that occurs when social media identities are used without proof of identity. The relative ease in creating a single invented online identity is overshadowed by the more recent practise of harnessing thousands of created identities to accentuate the standing of a single identity. The second aspect is the use of metadata to fetch and find increased nodes of commonality. This promulgates the perception of connectivity and ...