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Full-Text Articles in International Economics

Summary: Economic Return Of Nation Brands, David J. Reibstein Sep 2019

Summary: Economic Return Of Nation Brands, David J. Reibstein

Wharton PPI B-School for Public Policy Seminar Summaries

It is generally considered good business practice for a company to invest in its brand. A positive brand image typically results in a more loyal customer base and an overall increase in profit. Likewise, nations have brands, and the reputation of a country has an economic impact on its gross domestic product (GDP).


Summary: Service Exports And The Us Trade Deficit, Joao F. Gomes Sep 2019

Summary: Service Exports And The Us Trade Deficit, Joao F. Gomes

Wharton PPI B-School for Public Policy Seminar Summaries

A trade deficit is defined by the amount by which a country’s imports exceeds the value of its exports. The US has consistently held a trade deficit since the 1970s; as of the end of 2016, the deficit had risen to $502 billion. This trade deficit has been a “political hot potato,” particularly with respect to China, on the assumption that a sustained deficit weakens the overall economy. But is that accurate? In this B-School for Public Policy Seminar Summary, Professor Gomes takes a closer look at the economics of boosting service exports as a means of rebalancing the ...