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Mass Communication Commons

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Graduate Theses and Dissertations

Uses and gratifications

Articles 1 - 3 of 3

Full-Text Articles in Mass Communication

“You Know Who I Am, Don’T You? I’M The One They’Re Writing About In The Newspapers And On Tv”, Casey Killen Crane Jun 2017

“You Know Who I Am, Don’T You? I’M The One They’Re Writing About In The Newspapers And On Tv”, Casey Killen Crane

Graduate Theses and Dissertations

News media play a key role in U.S. society, helping to inform members of the public as gatherers and reporters of information, as well as by serving as government watchdogs. In the ongoing search for and reporting of information, media professionals must be aware of how they report on crime by being cognizant of how they represent killers, victims, and their families, and by being aware of how they represent any gratifications those groups may receive from the media coverage. This study considers the interactions between serial killer Dennis Rader, investigators and media organizations, and how some of these ...


Speaking Their Language: Textisms In Today's Communication, Adam Lloyd Drum Mar 2015

Speaking Their Language: Textisms In Today's Communication, Adam Lloyd Drum

Graduate Theses and Dissertations

This study is an exploratory look into the use of text-based slang, or textisms, in modern communication. People use textisms in multiple media of communication, whether it is in text messages, emails, and various types of social media. This study asked a focus group about their uses and gratifications from textisms. The focus group delved into their appreciations as both users and receivers. Participants reflected on their personal experience and preferences with textisms for their personal communications as well as their opinion for various types of businesses using them in their larger message design efforts.

The participants were comprised of ...


Uses And Gratifications On Social Networking Sites: Analysis Of Use And Value Of Social Networking Sites For Three Types Of Social Capital On College Students, Zhang Xu Lineberry Jan 2012

Uses And Gratifications On Social Networking Sites: Analysis Of Use And Value Of Social Networking Sites For Three Types Of Social Capital On College Students, Zhang Xu Lineberry

Graduate Theses and Dissertations

Abstract

Social networking sites (SNS), such as Facebook and LinkedIn, have recently emerged as popular media worldwide. The rapid adoption of SNS by college students in the United States raises many questions. Why do youths like SNS? How do they use them? Will these SNS activities replace or complement face-to-face relationships? To address these questions, this research provides a quantitative examination of college students' uses and gratifications of SNS, with a focus on social capital. More specifically, it examines how individuals' perceived value of social capital drives the generation of user-created content, and how gratifications obtained from SNS are different ...