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Graduate Theses and Dissertations

Content Analysis

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Full-Text Articles in Mass Communication

An Analysis Of Organ Donation Presentations On Weibo, Shengfei Li Jun 2018

An Analysis Of Organ Donation Presentations On Weibo, Shengfei Li

Graduate Theses and Dissertations

This thesis analyzes the presentation of organ donation organization on Weibo. This study used content analysis to find out the Love.Hope organ donation organization’s main content of Weibo’s content.

The main content includes six themes. The theme of popularizing organ donation knowledge is the majority. Through analyzing the correlation of content of each themes with shares, likes, and comments. It is concluded that people are more inclined to engage with Weibo posts with popularization of organ donation knowledge and stories of organ donors and recipients, and people also concern about the organ supply and demand situation in ...


Shithole Countries: An Analysis Of News Coverage In The U.S., Murewa O. Olubela Mar 2018

Shithole Countries: An Analysis Of News Coverage In The U.S., Murewa O. Olubela

Graduate Theses and Dissertations

This research paper studied the first two weeks after President Donald Trump allegedly called African countries “shithole countries” in a bi-partisan meeting on immigration. It explored the frames and emerging themes used by the media when covering the incident and the surrounding issues. Using the framing theory as a theoretical framework, the study examined the six identified news frames through qualitative content analysis. The six frames used in the coverage of the “shithole countries” incident are racial, conflict, consequences, morality, human interest, and policy. The study examined articles from four news sources that lean liberal, conservative, central-liberal, and central conservative ...