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Mass Communication Commons

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Articles 1 - 26 of 26

Full-Text Articles in Mass Communication

Repetition Of Ads Helps Ncaa Networks, James Pokrywczynski Apr 2011

Repetition Of Ads Helps Ncaa Networks, James Pokrywczynski

James Pokrywczynski

No abstract provided.


Chicago White Sox, James Pokrywczynski Dec 2010

Chicago White Sox, James Pokrywczynski

James Pokrywczynski

No abstract provided.


Event Hospitality, James Pokrywczynski Dec 2010

Event Hospitality, James Pokrywczynski

James Pokrywczynski

No abstract provided.


Chicago Bulls, James Pokrywczynski Dec 2010

Chicago Bulls, James Pokrywczynski

James Pokrywczynski

No abstract provided.


Fear For The Future, James Pokrywczynski Jun 2009

Fear For The Future, James Pokrywczynski

James Pokrywczynski

No abstract provided.


New York Times Code Of Ethics, Bonnie Brennen Dec 2003

New York Times Code Of Ethics, Bonnie Brennen

Bonnie Brennen

No abstract provided.


Entries On Campbell-Ewald, Henderson Advertising, And Cramer-Krasselt, James Pokrywczynski Dec 2002

Entries On Campbell-Ewald, Henderson Advertising, And Cramer-Krasselt, James Pokrywczynski

James Pokrywczynski

No abstract provided.


Remembering A Mentor, Bonnie Brennen Dec 2002

Remembering A Mentor, Bonnie Brennen

Bonnie Brennen

No abstract provided.


Williams, Raymond, Bonnie Brennen Dec 2001

Williams, Raymond, Bonnie Brennen

Bonnie Brennen

No abstract provided.


Women's National Press Club, Bonnie Brennen Dec 2000

Women's National Press Club, Bonnie Brennen

Bonnie Brennen

No abstract provided.


In Danger Of Dilution, Bonnie Brennen Dec 2000

In Danger Of Dilution, Bonnie Brennen

Bonnie Brennen

No abstract provided.


Sports Sponsors Know What They Want, James Pokrywczynski Jun 2000

Sports Sponsors Know What They Want, James Pokrywczynski

James Pokrywczynski

No abstract provided.


A Note On Hanno Hardt's Contribution To Jci, Bonnie Brennen Mar 2000

A Note On Hanno Hardt's Contribution To Jci, Bonnie Brennen

Bonnie Brennen

No abstract provided.


Teaching Tip: Using The Talk Show Format To Cover Advertising Issues, James Pokrywczynski Dec 1999

Teaching Tip: Using The Talk Show Format To Cover Advertising Issues, James Pokrywczynski

James Pokrywczynski

No abstract provided.


Survey Says … How Satisfied Are Advertising Professionals With Their Jobs, James Pokrywczynski, Jack Crowley Sep 1999

Survey Says … How Satisfied Are Advertising Professionals With Their Jobs, James Pokrywczynski, Jack Crowley

James Pokrywczynski

No abstract provided.


Blacklisting, Bonnie Brennen Dec 1998

Blacklisting, Bonnie Brennen

Bonnie Brennen

No abstract provided.


Quiz Show Scandals, Bonnie Brennen Dec 1998

Quiz Show Scandals, Bonnie Brennen

Bonnie Brennen

No abstract provided.


Smart Sponsors Will Learn How To Gauge More Bang For Their Buck, James Pokrywczynski Jun 1998

Smart Sponsors Will Learn How To Gauge More Bang For Their Buck, James Pokrywczynski

James Pokrywczynski

No abstract provided.


Sports Marketers Need Better Evaluation Tools, James Pokrywczynski Jan 1997

Sports Marketers Need Better Evaluation Tools, James Pokrywczynski

James Pokrywczynski

No abstract provided.


Professor Finds Condom Editorial Full Of Holes, James Pokrywczynski Feb 1994

Professor Finds Condom Editorial Full Of Holes, James Pokrywczynski

James Pokrywczynski

No abstract provided.


An Antidote For Ailing Tv Ad Testing Measure And Spiraling Medical Costs, James Pokrywczynski Dec 1993

An Antidote For Ailing Tv Ad Testing Measure And Spiraling Medical Costs, James Pokrywczynski

James Pokrywczynski

No abstract provided.


Should Alcohol, Tobacco Ads Be Banned In Sports Arenas?, James Pokrywczynski Aug 1992

Should Alcohol, Tobacco Ads Be Banned In Sports Arenas?, James Pokrywczynski

James Pokrywczynski

No abstract provided.


Exposure To In-Stadium Advertising Displays Shows Impact, James Pokrywczynski Dec 1991

Exposure To In-Stadium Advertising Displays Shows Impact, James Pokrywczynski

James Pokrywczynski

No abstract provided.


The Criteria For Good Grant Proposals, James Pokrywczynski Oct 1991

The Criteria For Good Grant Proposals, James Pokrywczynski

James Pokrywczynski

No abstract provided.


Broadcasts Of Basketball, Tennis Events Provide Greatest Exposure To Courtside Advertisers, According To Research, James Pokrywczynski Jul 1991

Broadcasts Of Basketball, Tennis Events Provide Greatest Exposure To Courtside Advertisers, According To Research, James Pokrywczynski

James Pokrywczynski

No abstract provided.


Insights On Criteria For Acceptable Grant Proposals, James Pokrywczynski Dec 1990

Insights On Criteria For Acceptable Grant Proposals, James Pokrywczynski

James Pokrywczynski

No abstract provided.