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Mass Communication Commons

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Articles 1 - 9 of 9

Full-Text Articles in Mass Communication

Smart Sponsors Will Learn How To Gauge More Bang For Their Buck, James Pokrywczynski Jun 1998

Smart Sponsors Will Learn How To Gauge More Bang For Their Buck, James Pokrywczynski

James Pokrywczynski

No abstract provided.


On The Relevance Of Standpoint Epistemology To The Practice Of Journalism: The Case For "Strong Objectivity", Meenakshi Durham Apr 1998

On The Relevance Of Standpoint Epistemology To The Practice Of Journalism: The Case For "Strong Objectivity", Meenakshi Durham

Meenakshi Gigi Durham

This paper interrogates traditional notions of journalistic "objectivity" and its interpretation in conventional news reporting. I argue here that the underlying principles of objectivity devolve in practice to an epistemic relativism that fails to consider the validity of various truth claims. I propose an alternative of "strong objectivity" grounded in standpoint theory. I trace the arguments against scientific objectivity that parallel critiques of journalistic objectivity, then propose an alternative conception of praxis that maximizes reflexivity and has the potential to fulfill the


Dilemmas Of Desire: Representations Of Adolescent Sexuality In Two Teen Magazines, Meenakshi Durham Feb 1998

Dilemmas Of Desire: Representations Of Adolescent Sexuality In Two Teen Magazines, Meenakshi Durham

Meenakshi Gigi Durham

This article interrogates gendered ideologies of sexuality in two teen magazines, Seventeen and YM. The method of analysis involves a close reading of written texts and images relating to sex or sexuality. The patterns that emerge from this analysis reveal tensions that center around sexual decision making versus sexual signification via costuming, cosmetics, and body image. The analysis uncovers a representation of sexuality that parallels sociocultural norms of contradiction and antilogy in the characterization of girls' desire.


Revolutionizing The Teaching Of Magazine Design, Meenakshi Durham Dec 1997

Revolutionizing The Teaching Of Magazine Design, Meenakshi Durham

Meenakshi Gigi Durham

Outlines an approach to teaching magazine design which incorporates radical pedagogical theories with contemporary issues in visual communication. Efforts of scholars of visual communication to develop a pedagogical strategies that incorporate a consideration of ethics and culture into teaching; Use of emancipatory theories of Brazilian educator Paulo Freire; Comments on the process by which magazines are edited.


Advertising In Ukraine: Cultural Perspectives, Jean Grow-Von Dorn, Irina Akimova Dec 1997

Advertising In Ukraine: Cultural Perspectives, Jean Grow-Von Dorn, Irina Akimova

Jean Grow

No abstract provided.


Dating For Grownups, Pamela Nettleton Dec 1997

Dating For Grownups, Pamela Nettleton

Pamela Nettleton

No abstract provided.


Messages Of Individualism In French, Spanish, And American Television Advertising, Joyce Wolburg Dec 1997

Messages Of Individualism In French, Spanish, And American Television Advertising, Joyce Wolburg

Joyce Wolburg

No abstract provided.


“Narrative Analysis Of Sexual Etiquette In Teenage Magazines, Ana Garner, H. Sterk, S. Adams Dec 1997

“Narrative Analysis Of Sexual Etiquette In Teenage Magazines, Ana Garner, H. Sterk, S. Adams

Ana Garner

No abstract provided.


Access Guide To Minneapolis/St. Paul, Pamela Nettleton Dec 1997

Access Guide To Minneapolis/St. Paul, Pamela Nettleton

Pamela Nettleton

No abstract provided.