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Mass Communication Commons

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Selected Works

Other Communication

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2018

Articles 1 - 2 of 2

Full-Text Articles in Mass Communication

School-Based Smoking Prevention With Media Literacy: A Pilot Study, Melinda C. Bier, Spring J. Schmidt, David Shields, Lara Zwarun, Stephen Sherblom, Brian Primack, Cynthia Pulley, Billy Rucker Feb 2018

School-Based Smoking Prevention With Media Literacy: A Pilot Study, Melinda C. Bier, Spring J. Schmidt, David Shields, Lara Zwarun, Stephen Sherblom, Brian Primack, Cynthia Pulley, Billy Rucker

Lara Zwarun

School-based tobacco prevention programs have had limited success reducing smoking rates in the long term. Media literacy programs offer an innovative vehicle for delivery of potentially more efficacious anti-tobacco education. However, these programs have been neither widely implemented nor well evaluated. We conducted a pre-post evaluation of a cross-disciplinary tobacco media literacy program. The sample consisted of 204 students across six schools. Results indicated that students’ smoking-specific media literacy and general media literacy measures increased significantly over the course of the intervention.


Enacting A Pragmatist Educational Metaphysic Through Civic Engagement In The Basic Media Studies Course, Shawn T. Wahl, Chad Edwards Jan 2018

Enacting A Pragmatist Educational Metaphysic Through Civic Engagement In The Basic Media Studies Course, Shawn T. Wahl, Chad Edwards

Chad Edwards

We argue that in order to help forward John Dewey’s vision of a pragmatist educational metaphysic, civic engagement through service learning in the basic media studies communication course is a possible plan of action. Specifically, we focus on basic media studies communication courses (e.g., introduction to media criticism, media and society, media and culture) and discuss ways to implement civic-oriented service learning activities for the purposes of fostering greater civic engagement. We draw on literature concerning media literacy and service learning that lead to a case study featuring application of Dewey’s philosophy to a media literacy project ...