Open Access. Powered by Scholars. Published by Universities.®

Articles 1 - 2 of 2

Full-Text Articles in Interpersonal and Small Group Communication

Experiential Interior Design: Branding Entertainment And Nightlife For The Postmodern Young Urban Professional, Niccole S. Skomal Dec 2011

Experiential Interior Design: Branding Entertainment And Nightlife For The Postmodern Young Urban Professional, Niccole S. Skomal

Theses from the Architecture Program

Past study on Interior Design has been primarily looked at through the lenses of aesthetics and functionality. Only recently have scholars begun to see the influence marketing, in the form of branding, can have on the Interior Design process in targeting specific lifestyle groups. The purpose of this research is to understand the fabric of the postmodern Young Urban Professional lifestyle as a marketing tool for branding and designing services in the form of entertainment and nightlife. With an increasing lack of community and social connectedness in today’s postmodern society, Young Urban Professionals tend to consume entertainment and nightlife ...


How New Librarians Used Branding And Outreach To Create Communities Of Practice, Kiyomi D. Deards Mar 2011

How New Librarians Used Branding And Outreach To Create Communities Of Practice, Kiyomi D. Deards

Library Conference Presentations and Speeches

Want to get involved and make a difference? Come learn how one librarian got involved and used branding and outreach to promote and increase membership in their professional service organization, and developed their personal community of practice. Find out how you can get involved professionally. Learn how you can define and promote a unique brand for a professional group or yourself, and see how getting involved can exponentially increase your professional network while serving others.