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2013

Health

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Articles 1 - 30 of 135

Full-Text Articles in Social and Behavioral Sciences

Social Support, Material Circumstance And Health Behaviour: Influences On Health In First Nation And Inuit Communities Of Canada, Chantelle Richmond, Nancy Ross Dec 2013

Social Support, Material Circumstance And Health Behaviour: Influences On Health In First Nation And Inuit Communities Of Canada, Chantelle Richmond, Nancy Ross

Chantelle Richmond

An expansive literature describes the links between social support and health. Though the bulk of this evidence emphasizes the health-enhancing effect of social support, certain aspects can have negative consequences for health (e.g., social obligations). In the Canadian context, the geographically small and socially interconnected nature of First Nation and Inuit communities provides a unique example through which to explore this relationship. Despite reportedly high levels of social support, many First Nation and Inuit communities endure broad social problems, thereby leading us to question the assumption that social support is primarily health protective. We draw from narrative analysis of ...


The Archaeology Of 19th-Century Health And Hygiene At The Sullivan Street Site, New York City, Jean E. Howson Nov 2013

The Archaeology Of 19th-Century Health And Hygiene At The Sullivan Street Site, New York City, Jean E. Howson

Northeast Historical Archaeology

The households represented by archaeological remains at the Sullivan Street site in Greenwich Village are used to explore issues related to health care in 19th-century New York City. Backyard features and domestic artifact assemblages are discussed in the context of institutional development and specific changes in medical practice. Consumer choices are seen as responses to differential access to sanitation, medical care, and information. Social class had a significant effect on both the infrastructure and material culture of health and hygiene for these households.


Misidentification Of Tansy, Tanacetum Macrophyllum, As Yarrow, Achillea Grandifolia: A Health Risk Or Benefit?, Niko Radulovic, Polina Blagojevic, Danielle Skropeta, Aleksandra Zarubica, Bojan Zlatkovic, Radosav Palic´ Nov 2013

Misidentification Of Tansy, Tanacetum Macrophyllum, As Yarrow, Achillea Grandifolia: A Health Risk Or Benefit?, Niko Radulovic, Polina Blagojevic, Danielle Skropeta, Aleksandra Zarubica, Bojan Zlatkovic, Radosav Palic´

Danielle Skropeta

Tansy, Tanacetum macrophyllum (Waldst. & Kit.) Sch. Bip., is often misidentified by herb collectors as yarrow, Achillea grand folia Friv. With the former, cases of poisoning induced by its ingestion are well documented, but the latter is widely used for ethnopharmacological purposes. The aim of this study was to estimate, based on the volatile metabolite profiles of the two species, the potential health risk connected with their misidentification. GC and GC-MS analysis of the essential oils hydrodistilled using a Clevenger-type apparatus from A. grandifolia, T macrophyllum, and two plant samples (reputedly of A. grandifolia, but in fact mixtures of A. grand ...


The Human Green Office Experience: Happy And Healthy Or Sick And Frustrated?, Lynne Armitage, Ann Murugan Oct 2013

The Human Green Office Experience: Happy And Healthy Or Sick And Frustrated?, Lynne Armitage, Ann Murugan

Lynne Armitage

Adopting the proposition that the effect on people using, interacting or working in a ‘green’ workplace environment is not currently clear nor fully understood, the purpose of this research is to examine what the green workplace environment is like from the perspective of one of this sub group – the users’/employees’– especially when it comes to satisfaction levels and health outcomes. This study examines and compares responses between employees in green and in non-green workplace environments in order to determine if a gap exists between the satisfaction and health levels of these two groups. The survey covers 351 employee respondents ...


Food Insecurity Among Children In Massachusetts, Stephanie Ettinger De Cuba, Deborah A. Frank, Maya Pilgrim, Maria Buitrago, Anna Voremberg, Harris Rollinger, Denise A. Hines Sep 2013

Food Insecurity Among Children In Massachusetts, Stephanie Ettinger De Cuba, Deborah A. Frank, Maya Pilgrim, Maria Buitrago, Anna Voremberg, Harris Rollinger, Denise A. Hines

New England Journal of Public Policy

This article focuses on the prevalence among Massachusetts children and families of food insecurity, inadequate access to enough nutritious food for an active and healthy life. It summarizes research findings on the association of food insecurity with less optimal children’s health and development from the prenatal period through adolescence. Food insecurity also correlates with other material hardships, such as housing and energy insecurity. Data show families’ participation in public nutrition and other assistance program is associated with decreased prevalence of food insecurity and with mitigation of its impact on children’s health and well-being. The article concludes with recommendations ...


The Rates Of Overweight And Obesity Across Racial/Ethnic Group: Focus On Latinos And Latino Subgroups, Sou Hyung Jang Sep 2013

The Rates Of Overweight And Obesity Across Racial/Ethnic Group: Focus On Latinos And Latino Subgroups, Sou Hyung Jang

Center for Latin American, Caribbean, and Latino Studies

Introduction: This study examines demographic and socioeconomic factors of racial/ethnic groups in the United States – particularly the obesity rate of Latinos.

Methods: Data on Latinos and other racial/ethnic groups were obtained from the U.S. Census Bureau American Community Survey, reorganized for public use by the Minnesota Population Center, University of Minnesota, IPUMSusa. Cases in the dataset were weighted and analyzed to produce population estimates.

Results: Americans on average are increasingly becoming more overweight and the problems associated with higher levels of obesity are growing. In the U.S. the Latino population has higher rates of overweight and ...


The Cost Of Conscience: Quantifying Our Charitable Burden In An Era Of Globalization, Frank A. Pasquale Aug 2013

The Cost Of Conscience: Quantifying Our Charitable Burden In An Era Of Globalization, Frank A. Pasquale

Frank A. Pasquale

Development economists have long debated the proper targets for foreign aid contributions from wealthy countries. Philosophers like Peter Singer and Peter Unger now suggest that these countries' citizens have a parallel moral responsibility to tithe a portion of their income directly for the relief of the suffering of the poorest. These thinkers would prefer a systematic global redistribution of income - some public mechanism for accomplishing worldwide what the tax systems of egalitarian social democratic states accomplish. But they all realize that such global governance is unlikely to come about in any of our lifetimes. So they turn their attention to ...


Coping With Pediatric Cancer: Conversational Methods Utilized By Parents And Children When Dealing With Pediatric Cancer, Chelsi Morgan Walls Aug 2013

Coping With Pediatric Cancer: Conversational Methods Utilized By Parents And Children When Dealing With Pediatric Cancer, Chelsi Morgan Walls

UNLV Theses, Dissertations, Professional Papers, and Capstones

This study analyzed how people perceived parents should communicate with their child regarding pediatric cancer treatments. When dealing with pediatric cancer, it is vital that parents and their child communicate about the illness in order to effectively cope with the cancer. Using Uncertainty Management Theory, appraisals, inferences, and illusions, are examined in this study to discover how much affect-management and buffering would be used to manage the illness. Under UMT, the coping mechanisms of affect-management (i.e., religious coping and behavioral disengagement), and buffering (avoidance and child distraction) depend upon how individuals appraise the uncertain situation (positive vs. negative), the ...


Three Essays On The Economic Costs Of Armed Conflict, Anton Parlow Aug 2013

Three Essays On The Economic Costs Of Armed Conflict, Anton Parlow

Theses and Dissertations

This dissertation consists of three essays on the economic cost of armed conflict.

The first essay focuses on the impact of an armed conflict on children's health. The exposure to violence in utero and early in life has adverse impacts on children's age-adjusted height. Using the experience of the Kashmir insurgency, I find that children more affected by the insurgency are 0.9 to 1.4 standard deviations shorter compared with children less affected by the insurgency. The effect is larger for children born during peaks in violence. Also, children affected by the insurgency are more likely to ...


The Relationship Between Sex-Typing And Help-Seeking Behaviors In Adults, Joshua Juvrud Aug 2013

The Relationship Between Sex-Typing And Help-Seeking Behaviors In Adults, Joshua Juvrud

UNLV Theses, Dissertations, Professional Papers, and Capstones

The process of expressing what is masculine promotes attitudes and behaviors that can discourage men from seeking help, contributing to numerous health issues in males. The purpose of this study was to explore how personally endorsed gender stereotypes vs. gender stereotyped attitudes impacted help-seeking behavior. In the current study, female and male adults completed challenging puzzle tasks, recalled previous health help-seeking behavior, and completed sex-typed measures. Females utilized personally endorsed gender stereotypes more during the puzzle tasks, while males utilized both personally endorsed gender stereotypes as well as gender stereotyped attitudes. When males recalled health-related events, however, personally endorsed feminine ...


Youth Mentoring Partnership's Friend Fitness Program: Theoretical Foundations And Promising Preliminary Findings From A New Positive Psychology Intervention For Grit And Positive Youth Development, Chris Major Aug 2013

Youth Mentoring Partnership's Friend Fitness Program: Theoretical Foundations And Promising Preliminary Findings From A New Positive Psychology Intervention For Grit And Positive Youth Development, Chris Major

Master of Applied Positive Psychology (MAPP) Capstone Projects

Education reform and promotion of adolescent positive health (both physical and psychological) are two major public policy issues that can be impacted by direct intervention. The fields of positive psychology and positive youth development offer a theoretical foundation for scientific research as well as pragmatic, evidence-based methods of positive interventions (PIs). Mentoring is a unique intervention method geared towards both promotion and prevention. The Youth Mentoring Partnership’s Friend Fitness Program represents a new PI method with the goal of strengthening character traits in young people through a unique form of physical fitness-based mentoring in which adolescents must persevere through ...


Cohort Profile: The Malawi Longitudinal Study Of Families And Health (Mlsfh), Hans-Peter Kohler, Susan C. Watkins, Jere R. Behrman, Philip Anglewicz, Iliana V. Kohler, Peter Fleming, Rebecca L. Thornton, James Mkandawire, Linda Kalilani-Phiri, Hastings Honde, Augustine Hawara, Ben Chilima, Chiwoza Bandawe, Victor Mwapasa, Mlsfh Study Team Jul 2013

Cohort Profile: The Malawi Longitudinal Study Of Families And Health (Mlsfh), Hans-Peter Kohler, Susan C. Watkins, Jere R. Behrman, Philip Anglewicz, Iliana V. Kohler, Peter Fleming, Rebecca L. Thornton, James Mkandawire, Linda Kalilani-Phiri, Hastings Honde, Augustine Hawara, Ben Chilima, Chiwoza Bandawe, Victor Mwapasa, Mlsfh Study Team

PSC Working Paper Series

The Malawi Longitudinal Study of Families and Health (MLSFH) is one of very few long-standing publicly-available longitudinal cohort studies in a sub-Saharan African (SSA) context. It provides a rare record of more than a decade of demographic, socioeconomic and health conditions in one of the world's poorest countries. With data collection rounds in 1998, 2001, 2004, 2006, 2008, 2010 and 2012 for up to 4,000 individuals, the MLSFH permits researchers to investigate the multiple influences that contribute to HIV risks in sexual partnerships, the variety of ways that people manage risk within and outside of marriage, the possible ...


Affective Well-Being In Retirement: The Influence Of Values, Money, And Health Across Three Years, Andrew Burr, Jonathan Bruce Santo, Dolores Pushkar Jul 2013

Affective Well-Being In Retirement: The Influence Of Values, Money, And Health Across Three Years, Andrew Burr, Jonathan Bruce Santo, Dolores Pushkar

Jonathan B. Santo, Ph.D.

In this study, personal values, health, and financial status were investigated as determinants of affective well-bring in a sample of 371 recent retirees across 3 years. Personal values, measured with the Portrait Value Questionnaire (Schwartz et al. in J Cross Cult Psychol 32:519–542, 2001), were hypothesized to show direct links to positive affect (PA) and negative affect (NA) as well as to moderate the association between financial and health status and affective well-being. Using structural equation modeling, higher PA was predicted by female gender, better finances, fewer illnesses, and higher self-transcendence (ST), openness to change (OC), and conservation ...


Uptake Of Medicare Chronic Disease Items In Australia By General Practice Nurses And Aboriginal Health Workers, Elizabeth J. Halcomb, Patricia M. Davidson, Nicola Brown Jul 2013

Uptake Of Medicare Chronic Disease Items In Australia By General Practice Nurses And Aboriginal Health Workers, Elizabeth J. Halcomb, Patricia M. Davidson, Nicola Brown

Elizabeth Jane Halcomb Professor

The Australian health care system is currently in a state of reform and there is increasing pressure to provide care in community settings. Rising costs, demands and population ageing underscore the importance of adopting models of health care delivery to address changing epidemiological patterns. Population ageing and the increase of chronic conditions challenge models based on acute care. Changes to the Medicare benefits schedule have facilitated the development of a range of expanded nursing services in the general practice setting. In particular, item number 10997 was introduced to reimburse practice nurses and Aboriginal health workers (AHWs) for providing monitoring and ...


How To Get Rid Of Thunder Thighs, Helena E. Yang Jul 2013

How To Get Rid Of Thunder Thighs, Helena E. Yang

SURGE

I appreciate the insightful and important things your muffin top has to say to me, but my thunder thighs still think they’re fat.

I’m overweight (sometimes).

On a BMI scale, I fluctuate in and out of the dreaded “overweight” category. While I acknowledge that the BMI scale has its flaws, it was designed to be a quick approximation of weight to height; it is not designed to be a scientific test. Sometimes I tell myself I am super muscular and the scale doesn’t apply to me, but it’s actually not true. [excerpt]


Young People's Help-Seeking For Mental Health Problems., Debra Rickwood, Frank P. Deane, Coralie J. Wilson, Joseph V. Ciarrochi Jul 2013

Young People's Help-Seeking For Mental Health Problems., Debra Rickwood, Frank P. Deane, Coralie J. Wilson, Joseph V. Ciarrochi

Coralie J Wilson

This paper summarises an ambitious research agenda aiming to uncover the factors that affect help-seeking among young people for mental health problems. The research set out to consider why young people, and particularly young males, do not seek help when they are in psychological distress or suicidal; how professional services be made more accessible and attractive to young people; the factors that inhibit and facilitate help-seeking; and how community gatekeepers can support young people to access services to help with personal and emotional problems. A range of studies was undertaken in New South Wales, Queensland and the ACT, using both ...


Engaging Young People In Mental Health Services: Overcoming Barriers To Appropriate Help-Seeking., Coralie Wilson, Frank Deane Jul 2013

Engaging Young People In Mental Health Services: Overcoming Barriers To Appropriate Help-Seeking., Coralie Wilson, Frank Deane

Coralie J Wilson

No abstract provided.


A Taxonomy For Homework Used By Mental Health Case Managers When Working With Individuals Diagnosed With Severe Mental Illness, Peter Kelly, Frank P. Deane, Robert King, Nikolaos Kazantzis, Trevor P. Crowe Jul 2013

A Taxonomy For Homework Used By Mental Health Case Managers When Working With Individuals Diagnosed With Severe Mental Illness, Peter Kelly, Frank P. Deane, Robert King, Nikolaos Kazantzis, Trevor P. Crowe

Peter Kelly

A survey was completed by 122 case managers describing the types of homework assignments commonly used with individuals diagnosed with severe mental illness (SMI). Homework types were categorized using a 12-item homework description taxonomy and in relation to the 22 domains of the Camberwell Assessment of Need (CAN). Case managers predominately reported using behaviourally based homework tasks such as scheduling activities and the development of personal hygiene skills. Homework focused on CAN areas of need in relation to Company, Psychological Distress, Psychotic Symptoms and Daytime Activities. The applications of the taxonomy for both researchers and case managers are discussed.


Service Based Internship Training To Prepare Workers To Support The Recovery Of People With Co-Occurring Substance Abuse And Mental Health Disorders, Trevor P. Crowe, Peter Kelly, James Pepper, Ross Mclennan, Frank P. Deane, Mark Buckingham Jul 2013

Service Based Internship Training To Prepare Workers To Support The Recovery Of People With Co-Occurring Substance Abuse And Mental Health Disorders, Trevor P. Crowe, Peter Kelly, James Pepper, Ross Mclennan, Frank P. Deane, Mark Buckingham

Peter Kelly

A repeated measures design was used to evaluate a 12 month on-site counsellor internship programme aimed at training staff to support the recovery needs of people with co-occurring substance use and mental health disorders. Fifty-four interns completed measures of recovery knowledge, attitudes, confidence/competence, as well as identifying significant learning events. Statistically significant improvements were found in terms of attitudes and confidence/competence, and only one recovery knowledge factor, 'roles of self-definition and peers in recovery'. Recovery knowledge at the end of the internship was positively associated with increases in interns' confidence/competence but was not associated with changes in ...


'Do More, Smoke Less!' Harm Reduction In Action For Smokers With Mental Health/Substance Use Problems Who Cannot Or Will Not Quit, Amanda Baker, Robin Callister, Peter Kelly, Kypros Kypri Jul 2013

'Do More, Smoke Less!' Harm Reduction In Action For Smokers With Mental Health/Substance Use Problems Who Cannot Or Will Not Quit, Amanda Baker, Robin Callister, Peter Kelly, Kypros Kypri

Peter Kelly

Although smoking rates among mental health/substance abusing populations are very high, the focus of treatment and research has tended to be on substances other than tobacco.A range of harm-reduction strategies is needed, including long-term nicotine maintenance, smokeless tobacco and ‘clean’ nicotine products. For those who cannot or will not quit, assistance in reducing smoking should be given. Interventions for smoking among people with mental health/substance use problems may best be delivered by addressing multiple health-risk behaviours, especially physical activity, around the same time. [Baker AL, Callister R, Kelly PJ, Kypri K. ‘Do more, smoke less!’ Harm reduction ...


Prevalence Of Smoking And Other Health Risk Factors In People Attending Residential Substance Abuse Treatment, Peter J. Kelly, Amanda L. Baker, Frank P. Deane, Frances Kay-Lambkin, Billie Bonevski, Jenna Tregarthen Jul 2013

Prevalence Of Smoking And Other Health Risk Factors In People Attending Residential Substance Abuse Treatment, Peter J. Kelly, Amanda L. Baker, Frank P. Deane, Frances Kay-Lambkin, Billie Bonevski, Jenna Tregarthen

Peter Kelly

Introduction and Aims. People attending substance abuse treatment have an elevated risk of developing cardiovascular disease (CVD) and cancer. Consequently, there have been increasing calls for substance abuse treatment services to address smoking.The current study examined smoking behaviours of people attending residential substance abuse treatment. Additionally, the study examined rates of other potentially modifiable health risk factors for the development of CVD and cancer. Design and Methods. A cross-sectional survey was completed by participants attending Australian Salvation Army residential substance abuse treatment services (n = 228). Rates of smoking, exercise, dietary fat intake, body mass index and depression were identified ...


Establishing The Need For Multiple Health Behaviour Change Interventions Within Residential Substance Abuse Services: Results From A Participant Survey, Peter Kelly, A Baker, Frances Kay-Lambkin, Frank Deane, Billie Bonevski Jul 2013

Establishing The Need For Multiple Health Behaviour Change Interventions Within Residential Substance Abuse Services: Results From A Participant Survey, Peter Kelly, A Baker, Frances Kay-Lambkin, Frank Deane, Billie Bonevski

Peter Kelly

No abstract provided.


Policy, Schools And The New Health Imperatives, Valerie Harwood, Jan Wright Jul 2013

Policy, Schools And The New Health Imperatives, Valerie Harwood, Jan Wright

Valerie Harwood

No abstract provided.


Combining The Health Belief Model And Social Marketing To Develop A Community-Level Campaign About Asthma For Older Adults, Uwana Evers, Sandra C. Jones, Peter Caputi, Donald C. Iverson Jul 2013

Combining The Health Belief Model And Social Marketing To Develop A Community-Level Campaign About Asthma For Older Adults, Uwana Evers, Sandra C. Jones, Peter Caputi, Donald C. Iverson

Sandra Jones

This conceptual paper provides a rationale for combining health behaviour theory with a social marketing framework in order to develop a community-level asthma campaign for adults aged 55 years and older. The prevalence of asthma in older adults in Australia is approximately 10%, higher than in many other countries, and asthma mortality increases with age. In addition, older adults' perceptions of asthma causes and treatments are often inaccurate. Many older adults believe that asthma is a childhood disease and that the effects of the condition are relatively minor and would not impact on daily life. In order to address these ...


Impact Of Sectoral Allocation Of Foreign Aid On Gender Equity And Human Development, Léonce Ndikumana Jul 2013

Impact Of Sectoral Allocation Of Foreign Aid On Gender Equity And Human Development, Léonce Ndikumana

Léonce Ndikumana

While developing countries have made some progress in achieving human development since the turn of the century, many are still lagging behind in important human development goals such as education, health, nutrition and access to clean drinking water and improved sanitation. Moreover, gender equity remains a major challenge in most countries. In this paper, we examine the role that foreign aid plays in generating these outcomes, using panel data from OECD-DAC on the sectoral allocation of development aid, in conjunction with country-level data on public expenditures, human development outcomes and other economic, social and political indicators. Specifically, the paper attempts ...


Cedarville Magazine, Summer 2013: Mind Body Soul Food, Cedarville University Jul 2013

Cedarville Magazine, Summer 2013: Mind Body Soul Food, Cedarville University

Cedarville Magazine

It’s summertime! And our thoughts turn to backyard barbeques and picnics at the park, vegetable gardens and farm markets. It’s not just the bold colors and textures of summertime foods that capture us, but also the words we use to describe them: fresh, ripe, juicy, crisp, organic. Summer is an exciting food season. And because this is a time of year when we tend to be more active, spending more time outdoors, we are more intentional about how we fuel, restore, and steward our bodies.

In this issue of Cedarville Magazine, we provide a variety of perspectives and ...


Long-Term Health And Wellbeing Of People Affected By The 2002 Bali Bombing, Garry J. Stevens, Julie C. Dunsmore, Kingsley E. Agho, Melanie R. Taylor, Alison L. Jones, Jason J. Van Ritten, Beverley Raphael Jun 2013

Long-Term Health And Wellbeing Of People Affected By The 2002 Bali Bombing, Garry J. Stevens, Julie C. Dunsmore, Kingsley E. Agho, Melanie R. Taylor, Alison L. Jones, Jason J. Van Ritten, Beverley Raphael

Alison L Jones

Objective: To examine the physical and mental health status of individuals directly affected by the 2002 Bali bombing, 8 years after the incident. Design, setting and participants: Cross-sectional study of people directly exposed to and/or bereaved by the 2002 Bali bombing who had participated in a New South Wales Health therapeutic support program. Telephone interviews were conducted during July - November 2010. The sample was weighted to reflect the population of interest, registered participants in the program (n = 115). Main outcome measures: Self-rated physical health, personal resilience (Connor-Davidson Resilience Scale), past-month psychological distress and daily functioning (Kessler Psychological Distress Scale ...


Using Health Risk Assessments To Target And Tailor: An Innovative Social Marketing Program In Aged Care Facilities., Sandra C. Jones, Keryn M. Johnson, Lyn Phillipson, Danika Hall, Laura Robinson, Andrew D. Bonney, Joanne Telenta Jun 2013

Using Health Risk Assessments To Target And Tailor: An Innovative Social Marketing Program In Aged Care Facilities., Sandra C. Jones, Keryn M. Johnson, Lyn Phillipson, Danika Hall, Laura Robinson, Andrew D. Bonney, Joanne Telenta

Sandra Jones

The number of Australians over the age of 65 years is expected to double by 2021. Many older Australians suffer from one or more chronic diseases - including cancer, coronary heart disease, respiratory diseases (AIHW, 2009) resulting in increased morbidity and mortality, lower quality of life and a higher need for health care (Hickey and Stilwell, 1991). There is increasing evidence that the adoption of healthy lifestyles can have significant benefits even into older age (Haveman-Nies et al, 2002). This project utilized a social marketing framework to support aged residents of retirement homes to adopt healthy lifestyle behaviours to improve their ...


Health Claims And Food Advertising: Comparison Of Marketing And Nutrition Experts' Ratings Of Magazine Advertisements, Sandra C. Jones, Peter Williams, Linda C. Tapsell, Kelly L. Andrews Jun 2013

Health Claims And Food Advertising: Comparison Of Marketing And Nutrition Experts' Ratings Of Magazine Advertisements, Sandra C. Jones, Peter Williams, Linda C. Tapsell, Kelly L. Andrews

Sandra Jones

To determine the nature and differences in expert opinion from the fields of nutrition and marketing on the use of health claims in the 30 most frequently appearing Australian magazine food advertisements, a survey was conducted with 28 nutritionists and 21 marketing experts in Australia and New Zealand. The experts assessed the advertisements with respect to the accuracy of the nutrition claims, the tactics and intentions of the advertising strategy and the accessibility of the nutrition information to lay consumers. Of 28 advertisements where a claim was identified, for only one did more than 90% believe the claim to be ...


Industry Partnerships For Health Nonprofits And Disease Awareness Advertising, Danika Hall, Sandra C. Jones, Donald C. Iverson Jun 2013

Industry Partnerships For Health Nonprofits And Disease Awareness Advertising, Danika Hall, Sandra C. Jones, Donald C. Iverson

Sandra Jones

Marketing partnerships between non-profit organisations (NPOs) and industry generally bring favourable results for both parties (Brønn and Vrioni 2001; Varadarajan and Menon 1988). However, there is some scepticism about corporate exploitation of such arrangements and growing concern in Australia and elsewhere about partnerships between the pharmaceutical industry and NPOs (Angell 2006; Moynihan and Cassels 2005) and the co-sponsorship of Disease Awareness Advertising (DAA). This paper reports the findings from a study of how Australian women respond to DAA with differing sponsors including their ability to identify, and their attitude toward, the sponsor. The results are of importance for health NPOs ...