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Social and Behavioral Sciences Commons

Open Access. Powered by Scholars. Published by Universities.®

Sociology

China

Bowling Green State University

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Full-Text Articles in Social and Behavioral Sciences

The Power Of Creativity: How Web-Based Parody Encourages Chinese Civil Participation, Amber Boczar Jan 2015

The Power Of Creativity: How Web-Based Parody Encourages Chinese Civil Participation, Amber Boczar

International ResearchScape Journal

This article investigates that relationship between e’gao (parody using web-based media) and Chinese civil participation. E’gao (恶搞 EUH-gow) uses videos, images, and text based campaigns that use humor to remove fear of political commentary and action. By detailing the development of China’s internet use, and the creation of the e’gao movement, I argue that e’gao removes the fear of participating in campaigns and movements, which criticize government policy and actions on both local and state levels, by using humor and anonymity of large online numbers. E’gao can provide a way for the common citizens ...