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Full-Text Articles in Home Economics

Walking Off The Runway To Find One’S Place In The Fashion Market-Developing New Curriculum To Enable Fashion Students To Gain Real-World Experience Outside The Runway, Cathy Starr Jan 2018

Walking Off The Runway To Find One’S Place In The Fashion Market-Developing New Curriculum To Enable Fashion Students To Gain Real-World Experience Outside The Runway, Cathy Starr

International Textile and Apparel Association (ITAA) Annual Conference Proceedings

ITAA Proceedings


A Review Of Studies On Luxury Hotels Over The Past Two Decades, Yin Chu Jan 2014

A Review Of Studies On Luxury Hotels Over The Past Two Decades, Yin Chu

Graduate Theses and Dissertations

The purpose of this study was to identify current research trends and clarify the changing direction of studies on luxury hotels. Scholarly studies published between 1994 and 2014 were examined through content analysis, using such keywords as "luxury hotels", "deluxe hotels", "upscale hotels", "high-end hotels", and "four- or five-star hotels". The contributions were then screened to focus on luxury hotel-centered topics. The search revealed 70 qualified scholarly research articles. Conceptual studies were limited, with empirical studies representing a majority of the luxury hotel researches. The luxury hotel researches that were identified were categorized into nine groups by research themes: marketing ...


Young Consumers' Fair Trade Consumption: Application Of The Theory Of Planned Behavior To Non-Food Fair Trade Purchases, Yoon Jin Ma Jan 2007

Young Consumers' Fair Trade Consumption: Application Of The Theory Of Planned Behavior To Non-Food Fair Trade Purchases, Yoon Jin Ma

Retrospective Theses and Dissertations

The purpose of this study was to understand and predict young consumers' purchase behaviors related to fair trade products. Based on the theory of planned behavior (Ajzen, 1991), causal relationships among personal values, beliefs, attitudes, subjective norms, perceived behavioral control, and purchase intentions associated with fair trade products were examined. Data were collected via Web-based surveys from a random sample of female college students at a large Midwestern U.S. university. Of 9,593 female older echo boomer students invited through e-mail to participate in the Web-based survey, 1,048 responses were returned for an overall response rate of 11 ...


Effects Of Perceived Merchandise Quality And Service Quality On Consumer Shopping Behavior In The Internet Apparel Retailing Environment , Jihyun Kim Jan 2004

Effects Of Perceived Merchandise Quality And Service Quality On Consumer Shopping Behavior In The Internet Apparel Retailing Environment , Jihyun Kim

Retrospective Theses and Dissertations

The purpose of this study was to investigate the structural relationships among perceived quality, sacrifices, and risks of product and service as antecedents of the value of Internet apparel shopping, as well as satisfaction and behavioral outcomes as consequences of the value of Internet apparel shopping. To examine the relationships among these variables, the quality-value-satisfaction model (Cronin, Brady, & Hult, 2000) was adopted and expanded.;This study employed both qualitative and quantitative approaches to examine the phenomenon of Internet apparel shopping. For scale and treatment stimuli development, two focus interviews were conducted using female college-aged consumers. For the model testing, an experimental design with two treatment levels ...


Museum Stores: Curators And Marketers Of Culture , Brecca Rhea Farr Jan 2000

Museum Stores: Curators And Marketers Of Culture , Brecca Rhea Farr

Retrospective Theses and Dissertations

Visiting museums rank among the top three activities for U.S. cultural tourists, who also enjoy shopping and seek pleasurable and educational experiences as part of their travels. Many museums expanded their retail operations during the 1990s. Costa and Bamossy (1995) was the only scholarly article about museum retailing published to date. They proposed a model that connected the goals of a museum store to key decision-makers and market segments, which served as the foundation for the initial conceptual model developed for this research. The purpose of this study was to explore how cultural museum stores protect and market the ...


Consumer Response Toward Apparel Products In Advertisements Containing Environmental Claims , Hye-Shin Kim Jan 1995

Consumer Response Toward Apparel Products In Advertisements Containing Environmental Claims , Hye-Shin Kim

Retrospective Theses and Dissertations

The marketplace orientation in which consumer decisions toward product purchase, use, and disposal are shaped by a desire to preserve and protect the environment is growing. As such, environmental attitudes of consumers have influenced clothing purchase decisions. The concern over the interdependencies among human societies and the environment has brought environmentalism to the forefront of business marketing strategies. The textiles and apparel industry has been challenged by such ecological concerns as pollution of air and water in the textile manufacturing process, waste disposal problems with textile fibers, and potential shortage of raw materials from production of synthetic fibers. Many apparel ...


Clothing Gift Giving From Mothers To Children, Ages 8 To 12 , Linda Langseth Manikowske Jan 1993

Clothing Gift Giving From Mothers To Children, Ages 8 To 12 , Linda Langseth Manikowske

Retrospective Theses and Dissertations

Gifts of clothing comprise a high proportion of all gifts given and are important to the apparel market. This research used a holistic focus to interpret behavior of mother-child dyads as related to giving gifts of clothing. Objectives were to: (1) Describe the clothing gift-giving behavior of mothers to children including type of clothing selected, motives for selection, satisfaction level of mothers as givers and children as receivers, and consumption practices for clothing gifts; (2) Identify factors associated with variations in clothing gift-giving behavior; (3) Propose a classification of dyads, and (4) Relate findings to existing theory;A naturalistic approach ...


Consumers' Conceptualization Of Apparel Attributes And Apparel Quality , Liza Kovilagathu Abraham Jan 1992

Consumers' Conceptualization Of Apparel Attributes And Apparel Quality , Liza Kovilagathu Abraham

Retrospective Theses and Dissertations

Examining the attributes that affect consumers' perceptions of product quality has been of pivotal interest in marketing research. The objectives of this study were (1) to identify and classify attributes that play a significant role at time of purchase and during use of apparel, (2) to compare expectations of apparel attributes at time of purchase with perceptions of attributes as the apparel product is being used, (3) to identify attributes that are predictors of perceived quality at expectation stage and at the post-purchase evaluation stage, and (4) to propose a model for consumers' perceptions of apparel quality;Five focus group ...