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Sacred Heart University

Philosophy

Master of Arts in Religious Studies (M.A.R.S. Theses)

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Full-Text Articles in Religion

Modern Transnational Yoga: A History Of Spiritual Commodification, Jon A. Brammer Aug 2010

Modern Transnational Yoga: A History Of Spiritual Commodification, Jon A. Brammer

Master of Arts in Religious Studies (M.A.R.S. Theses)

Yoga as both a physical activity and a spiritual practice has become an established part of Western culture. In recent years, the interest in postural forms of yoga and the philosophy from which they spring has developed into a multi-billion dollar industry; it has spawned volumes of popular histories and "how-to" books on the subject. However, scholars are only beginning to understand the true roots of modern transnational yoga (MTY) as it has developed in recent times. This thesis reviews the last two decades of scholarship in order to provide a credible explanation for MTY origins and argues that viewing ...