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Comparative Literature Commons

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Selected Works

2010

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Articles 1 - 26 of 26

Full-Text Articles in Comparative Literature

Challenges And Strategies Of Mobile Advertising In India, Ratnesh Dwivedi Mr Nov 2010

Challenges And Strategies Of Mobile Advertising In India, Ratnesh Dwivedi Mr

Ratnesh Dwivedi

Advertising is paid communication through a medium in which the sponsor is identified and the message is controlled. Every major medium is used to deliver these messages, including: television, radio, movies, magazines, newspapers, the Internet and today’s growing mobile advertising. Advertisements can also be seen on the seats of grocery carts, on the walls of an airport walkway, on the sides of buses, heard in telephone hold messages and instore PA systems but get paid for reading SMS on our mobile phones .It is the new way of marketing strategy for reaching subscribers. Mobile advertising is the business of ...


Changing Mutual Perception Of Television News Viewers And Program Makers In India- A Case Study Of Cnn-Ibn And Its Unique Initiative Of Citizen Journalism, Ratnesh Dwivedi Mr Nov 2010

Changing Mutual Perception Of Television News Viewers And Program Makers In India- A Case Study Of Cnn-Ibn And Its Unique Initiative Of Citizen Journalism, Ratnesh Dwivedi Mr

Ratnesh Dwivedi

The Indian television system is one of the most extensive systems in the world. Terrestrial broadcasting, which has been the sole preserve of the government, provides television coverage to over 90% of India's 900 million people. By the end of 1996 nearly 50 million households had television sets. International satellite broadcasting, introduced in 1991, has swept across the country because of the rapid proliferation of small scale cable systems. By the end of 1996, Indians could view dozens of foreign and local channels and the competition for audiences and advertising revenues was one of the hottest in the world ...


Community Radio:History,Growth,Challenges And Current Status Of It With Special Reference To India, Ratnesh Dwivedi Mr Oct 2010

Community Radio:History,Growth,Challenges And Current Status Of It With Special Reference To India, Ratnesh Dwivedi Mr

Ratnesh Dwivedi

Community radio is a type of radio service that caters to the interests of a certain area, broadcasting content that is popular to a local audience but which may often be overlooked by commercial or mass-media broadcasters. Modern-day community radio stations often serve their listeners by offering a variety of content that is not necessarily provided by the larger commercial radio stations. Community radio outlets may carry news and information programming geared toward the local area, particularly immigrant or minority groups that are poorly served by other major media outlets. Philosophically two distinct approaches to community radio can be discerned ...


History Of Communication And Its Application In Multicultaral,Multilingual Social System In India Across Ages, Ratnesh Dwivedi Mr Sep 2010

History Of Communication And Its Application In Multicultaral,Multilingual Social System In India Across Ages, Ratnesh Dwivedi Mr

Ratnesh Dwivedi

The history of communication dates back to the earliest signs of cavemen.Communication can range from very subtle processes of exchange, to full conversations and mass communication. Human communication was revolutionized with speech perhaps 200,000 years ago, Symbols were developed about 30,000 years ago and writing about 7,000. On a much shorter scale, there have been major developments in the field of telecommunication in the past few centuries.


Entropy In Pynchon's "Entropy" And Lefebvre's The Production Of Space, Jason Snart Mar 2010

Entropy In Pynchon's "Entropy" And Lefebvre's The Production Of Space, Jason Snart

Jason A Snart

In his paper, "Entropy in Pynchon's 'Entropy' and Lefebvre's The Production of Space," Jason Snart examines Thomas Pynchon's short story "Entropy" for the ways in which it deals with the kinds of disorder(s) associated with entropy as a thermodynamic and informational concept. Those concepts are installed as a framework within which to consider cultural studies work like Henri Lefebfre's thought in his The Production of Space and Ludwig von Bertalanffy's general systems theory and themodynamics: disorder is rendered not as confusion, but rather as a state of potential energy and productivity and Lefebvre's ...


Forest Of Eyes: Selected Poetry Of Tada Chimako, Jeffrey Angles Dec 2009

Forest Of Eyes: Selected Poetry Of Tada Chimako, Jeffrey Angles

Jeffrey Angles

One of Japan's most important modern poets, Tada Chimako (1930-2003) gained prominence in her native country for her sensual, surreal poetry, and fantastic imagery. Although Tada's writing is an essential part of postwar Japanese poetry, her use of themes and motifs from European, Near Eastern, and Mediterranean history, mythology, and literature, as well as her sensitive explorations of women's inner lives make her very much a poet of the world. Forest of Eyes offers English-language readers their first opportunity to read a wide selection from Tada's extraordinary oeuvre, including nontraditional free verse, poems in the traditional ...


“The Necessity Of Reading And Being Read”: Barbara Johnson And The Literary Politics Of Narcissism, Samuel Solomon Dec 2009

“The Necessity Of Reading And Being Read”: Barbara Johnson And The Literary Politics Of Narcissism, Samuel Solomon

Samuel Solomon

This article traces some of the crossings of the literary, political, moral, and epistemological valences of “narcissism” in the work of literary critic Barbara Johnson, exploring how Johnson implicitly works within and against the view, as expounded by the Practical Criticism and others, of “morality” as a conduit between literature and politics. In contrast, Johnson works to read the differences within moral and epistemological schemas, betraying the pretenses of any moral “stance” without evading the necessity of holding political positions. The author follows Johnson's writings on Ovid, Heinz Kohut, and Nella Larsen, tracing the ways in which she articulates ...


Mob Rule In New Orleans: Anarchy, Governance, And Media Representation, James Ford Dec 2009

Mob Rule In New Orleans: Anarchy, Governance, And Media Representation, James Ford

James Ford

This article deconstructs the terms "anarchy" and "mob rule," which are used to restore legitimacy to failed hegemonic structures and to misrepresent collective governance working outside those structures. I use this argument to reinterpret Mob Rule in New Orleans by Ida B Wells, and ultimately, to contribute to a new theory of "crisis."


Review Essay: Dreamland, Scott Abbott Dec 2009

Review Essay: Dreamland, Scott Abbott

Scott Abbott

No abstract provided.


Review Essay: Charles Bowden/Alice Leora Briggs/Kelly Leslie's "Dreamland", Scott Abbott Dec 2009

Review Essay: Charles Bowden/Alice Leora Briggs/Kelly Leslie's "Dreamland", Scott Abbott

Scott Abbott

No abstract provided.


Miss Cather Talks On Technique, Fredric Klees Dec 2009

Miss Cather Talks On Technique, Fredric Klees

John Swift

No abstract provided.


Hermeneutic Adventures In Home Teaching: Mary And Richard Rorty, Scott Abbott Dec 2009

Hermeneutic Adventures In Home Teaching: Mary And Richard Rorty, Scott Abbott

Scott Abbott

No abstract provided.


Recreating The Self: Stations Of The Cross In Peter Handke’S The Left-Handed Woman, Scott Abbott Dec 2009

Recreating The Self: Stations Of The Cross In Peter Handke’S The Left-Handed Woman, Scott Abbott

Scott Abbott

No abstract provided.


Review Essay: Charles Bowden/Alice Leora Briggs/Kelly Leslie's "Dreamland", Scott Abbott Dec 2009

Review Essay: Charles Bowden/Alice Leora Briggs/Kelly Leslie's "Dreamland", Scott Abbott

Scott Abbott

No abstract provided.


The African Roots Of Michael Echeruo’S Poetry: A Close-Reading Of ‘Sophia’, Chukwuma Azuonye Dec 2009

The African Roots Of Michael Echeruo’S Poetry: A Close-Reading Of ‘Sophia’, Chukwuma Azuonye

Chukwuma Azuonye

This paper argues that, contrary to widespread opinion, the poetry of first generation, postcolonial, modernist Nigerian poet, Michael J. C. Echeruo, draws some of its core and defining tropes from indigenous African system of thought and symbolism. The much maligned early poem "Sophia" is subjected to line-by-line close-reading to illustrate this argument. The analysis suggests that, as a matter of fact, "Sophia" can be read as a portal to Echeruo's poetic corpus as a whole.


Achebe's Igbo Poems: Oral Traditional Resources And The Process Of ‘Deschooling’ In Modern African Poetics, Chukwuma Azuonye Dec 2009

Achebe's Igbo Poems: Oral Traditional Resources And The Process Of ‘Deschooling’ In Modern African Poetics, Chukwuma Azuonye

Chukwuma Azuonye

The present paper examines the diction, imagery and other features of language and style in Chinua Achebe's two Igbo poems ("Uno Onwu Okigbo" and "Akuko Kpulu Uwa Iru"). Disposing of charges of plagiarism levied on Achebe on account of his modeling of the poems on well-known Igbo folk songs, the paper argues that what is rather involved in the compositional process is a process of "deschooling" from the strictures of European or Eurocentric conventions of versification. It concludes that a process of "deschooling" of this kind is one way in which African writers can begin their journey back with ...


Ogbuu-Kay! The "After Laugh" Lingers On (Memorial Tribute To Ogbu Uke Kalu, 1942-2009), Chukwuma Azuonye Dec 2009

Ogbuu-Kay! The "After Laugh" Lingers On (Memorial Tribute To Ogbu Uke Kalu, 1942-2009), Chukwuma Azuonye

Chukwuma Azuonye

No abstract provided.


Landslide - Interview With The Descendants Of Titsian Tabidze, Rebecca Gould Dec 2009

Landslide - Interview With The Descendants Of Titsian Tabidze, Rebecca Gould

Rebecca Gould

No abstract provided.


Becoming A Georgian Women, Rebecca Gould Dec 2009

Becoming A Georgian Women, Rebecca Gould

Rebecca Gould

No abstract provided.


Review Of Andrew Cusack's "The Wanderer In 19th-Century German Literature, Scott Abbott Dec 2009

Review Of Andrew Cusack's "The Wanderer In 19th-Century German Literature, Scott Abbott

Scott Abbott

No abstract provided.


Review Of Erhard Bahr's "Weimar On The Pacific, Scott Abbott Dec 2009

Review Of Erhard Bahr's "Weimar On The Pacific, Scott Abbott

Scott Abbott

No abstract provided.


Our Feet Are The Same, Scott Abbott Dec 2009

Our Feet Are The Same, Scott Abbott

Scott Abbott

No abstract provided.


The Island: Taquile / Lake Titicaca, Scott Abbott Dec 2009

The Island: Taquile / Lake Titicaca, Scott Abbott

Scott Abbott

No abstract provided.


Dreamland: The Way Out Of Juarez, Scott Abbott Dec 2009

Dreamland: The Way Out Of Juarez, Scott Abbott

Scott Abbott

No abstract provided.


Hermeneutic Adventures In Home Teaching: Mary And Richard Rorty, Scott Abbott Dec 2009

Hermeneutic Adventures In Home Teaching: Mary And Richard Rorty, Scott Abbott

Scott Abbott

No abstract provided.


Father / Son Conundrum, Scott Abbott, Ben Abbott Dec 2009

Father / Son Conundrum, Scott Abbott, Ben Abbott

Scott Abbott

No abstract provided.