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Open Access. Powered by Scholars. Published by Universities.®

2011

United States History

Ratnesh Dwivedi

Organizational Communication,Media Management,Behavioral Communication and Communication Management

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A Critical Study Of Organizational Communication And Organizational Communication Theories- A Historical Perspective, Ratnesh Dwivedi Mr Nov 2011

A Critical Study Of Organizational Communication And Organizational Communication Theories- A Historical Perspective, Ratnesh Dwivedi Mr

Ratnesh Dwivedi

Organizational Communication is the study that looks at human communication within and outside the organization. Conrad and Poole (1998) break the definition of organizational communication in parts, by first defining communication and then analyses the organization. These researchers define communication as “a process through which people, acting together, create, sustain, and manage meanings through the use of verbal and nonverbal signs and symbols within a particular context” (Conrad and Poole, 1998, p. 5). In the context of this book, Kenyans and their leaders are communicating their views and final decision through the ballot box to elect their third president, during ...