Open Access. Powered by Scholars. Published by Universities.®

Africana Studies Commons

Open Access. Powered by Scholars. Published by Universities.®

Africana Studies Student Research Conference

Articles 1 - 2 of 2

Full-Text Articles in Africana Studies

A Mixed-Methods Approach To Social Media Uses In Health Communication: A Case Study Of Infertility Among Cancer Patients, Alter Chemotherapy Radiation Treatments, Margaret Githua Feb 2019

A Mixed-Methods Approach To Social Media Uses In Health Communication: A Case Study Of Infertility Among Cancer Patients, Alter Chemotherapy Radiation Treatments, Margaret Githua

Africana Studies Student Research Conference

Health communication is one of the fastest developing areas of communication and health communication researchers have maintained an abiding and persistent interest in examining the intersections of people's uses of media and the resulting influences on their behaviors. In this new age of widespread uses of social media, particularly Facebook, considerable attention has been directed to how the new media platforms are used for heath communication purposes, especially weight loss management. Our presentation is based on a mixed methods research aimed at using a multiplicity of research methods to examine how cancer patients who are conscious of the health ...


Whatsapp And Mobile Money Towards Successful Crowdfunding And Social Change: A Kenyan Case., Frankline Bradly Matanji Feb 2019

Whatsapp And Mobile Money Towards Successful Crowdfunding And Social Change: A Kenyan Case., Frankline Bradly Matanji

Africana Studies Student Research Conference

Use of WhatsApp as a social media technology and M-pesa, a mobile money service for crowdfunding in Kenya are proliferating at an incredible pace. Crowdfunding helps communities organize for effective participation in social and economic development and empowerment by making sure that members of the community get to benefit from services such as access to social amenities and better infrastructure which would not have been available if the community members were to wait for the government to provide the services. This method is popularly being used at Kisii University for students’ retention and providing social welfare to students, their parents ...