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Arts and Humanities Commons

Open Access. Powered by Scholars. Published by Universities.®

English

Iowa State University

Business

1996

Articles 1 - 3 of 3

Full-Text Articles in Arts and Humanities

Development Of An International Written Communication Audit , Carol Christine Leininger Jan 1996

Development Of An International Written Communication Audit , Carol Christine Leininger

Retrospective Theses and Dissertations

Although localization, internationalization, and globalization efforts to meet international customers' product and information needs are accepted strategies in the US computer industry, the needs of second language (L2) English speakers are less directly addressed in the international workplace. Application of strategies similar to these three technical communication strategies may benefit international workplace communication;The international writing approaches represented by these three communication strategies are related to the global management strategies of organizations (e.g., ethnocentric, polycentric, geocentric). This categorization, based on Perlmutter and Hedlund, considers organizations' strategic missions and can be used to align management strategies with international writing approaches ...


Visual Considerations When Designing Publications Featuring And Targeting Minority Students: A Study Of Minority Representation In College And University Recruitment Material, Lucretia Orlantha Carter Jan 1996

Visual Considerations When Designing Publications Featuring And Targeting Minority Students: A Study Of Minority Representation In College And University Recruitment Material, Lucretia Orlantha Carter

Retrospective Theses and Dissertations

No abstract provided.


Hasn't The Time Come To Close Cultural Gaps?: Visual Perceptions Of Asian And American Students Through A User-Test On The Eudora Pro Software Icons, Nu-Ree Hwang Jan 1996

Hasn't The Time Come To Close Cultural Gaps?: Visual Perceptions Of Asian And American Students Through A User-Test On The Eudora Pro Software Icons, Nu-Ree Hwang

Retrospective Theses and Dissertations

No abstract provided.