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Arts and Humanities Commons

Open Access. Powered by Scholars. Published by Universities.®

2005

University of Central Florida

Arete, Sport and Society, American Sport History, Football, Bowl games, NCAA, Money, Sponsorships, Naming rights

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Full-Text Articles in Arts and Humanities

Far Reaches Of The Holiday Bowl Lineup, Richard C. Crepeau Dec 2005

Far Reaches Of The Holiday Bowl Lineup, Richard C. Crepeau

On Sport and Society

Several years ago the good people at the Miller Brewing Company put together the Miller Lite Survey of Sport in America. The survey, greeted by many with a roar of disbelief, found that bowling was the most popular participatory sport in the nation. We are now about to enter the Bowling Zone, a sixteen-day run of college football games with little or no meaning except to close family and friends of the participants, with a few notable exceptions. This is not the kind of bowling that was found in the Miller Lite Survey. These are not events featuring a hard ...